Senior Lifestyle · Gorham, ME

Community Relations Liaison at Senior Lifestyle — Gorham, ME

Full-timeGorham, MEPosted 2026-08-26Apply on SmartRecruiters

Full job description

  • Respond to all leads received within 30 minutes or less by phone and complete subsequent necessary follow up in accordance with the Lead Nurturing Schedule on the sales microsite.
  • Work with Yardi Team to properly provision CRM access to the appropriate communities.
  • Work with IT to be on the marketing distribution list for assigned communities.
  • Input completed and scheduled activities and notes into the CRM in live time.
  • Communicate clearly to the community team about scheduled visits and communication with the new lead.
  • Use the Lead Manager function in the CRM to continuously advance pre tour leads to post tour leads.
  • Send weekly completed activities and highlights/lowlights from the week for each community to the Regional Director of Operations, Regional Director of Sales, and Sales Specialist
  • Send immediate communication to DSM and ED on scheduled tours
  • Understand family needs and refer to the appropriate community if need be.
  • Understand partner offerings, resident requirements, and move in process.
  • Manage all new, pre-visit leads for the first 30 days in accordance with the Lead Nurturing Schedule on the sales microsite.
  • Consistently meet or exceed visit, mystery shop, and move in goals
  • Develop and maintain a good working relationship with all community-based employees, families, and residents.
  • Manage the decline and notification of duplicate leads on behalf of the community in accordance with the contractual obligation to decline within 3 business days.
  • Maintain the CRM daily with completed and scheduled activities, clear and detailed notes, and carry zero past due tasks.
  • Understand how to run move in and move out reports in Yardi
  • Have excellent working knowledge of events, staff and key employees, resident ambassadors.
  • Travel up to one week per quarter for community knowledge experiences.

Level of Formal Education: Bachelor’s degree from a four-year college or university, or one to two years’ experience and or training, or equivalent of education and experience.

Area of Study: N/A

Years of Experience: 3+ years’ experience, documented history of success positioning and selling solutions to businesses or consumers in a quota or metrics driven environment.

Type of Experience: Previous sales/admission experience in senior living

Language Skills: English proficiency required

Technical Competencies: Keep informed of all trends, developments, concepts, and techniques in his/her field that affect product

Skills and Ability:

  • Possess strong organizational skills.
  • Ability to multi-task and meet deadlines.

Information Systems:

  • Maintain a working knowledge of Yardi software programs.
  • Proficiency in CRM systems, Microsoft Office, and overall strong computer and phone skills.

Personal Attributes:

  • Must be an excellent verbal and written communicator and have the ability to create immediate relationships with new leads in order to provide a best of class customer experience.
  • Ability to communicate genuine empathy, compassion, understanding and appropriate needs matching is imperative to this role.
  • Ability to multi-task and deliver results while working in a highly independent environment.

Driving Requirements

Does this job require the ability and license to drive an automobile? Yes