Updated 2026-04-22 · BLS OEWS May 2024

Social Media Manager jobs in Rochester, NY

30 social media managers employed in metro (BLS May 2024) · $70,286 median · roughly in line with the national median.

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Pay-by-metro, not a national average.
Pay data sourced from BLS OEWS May 2024.

Social Media Manager pay in Rochester, NY

The band below shows the 25th–75th percentile range for this occupation in the Rochester metro. Half of Social Media Managers earn inside that band.

25th$51,751 Median$70,286 75th$83,593 vs USroughly in line with the national median

Source: BLS Occupational Employment & Wage Statistics, May 2024 OEWS estimates. Full Social Media Manager salary guide →

Social Media Manager pay bands in Rochester by seniority

The cards below are illustrative pay-band examples — not live postings. Each shows the typical salary range you can expect at that seniority level, derived from BLS OEWS May 2024 medians for this metro. When Jobeezy matches you to a real opening, we auto-apply on your behalf.

Lead Social Media Manager

Typical lead band in Rochester

Example (illustrative)

Location: Rochester, NY
Typical pay range: $62,905–$78,579
Common on: Ashby

Illustrative pay-band example. Not a live posting — figures derived from BLS OEWS May 2024 medians for this metro.

Mid Level Social Media Manager

Typical mid level band in Rochester

Example (illustrative)

Location: Rochester, NY
Typical pay range: $59,743–$82,375
Common on: Workday

Illustrative pay-band example. Not a live posting — figures derived from BLS OEWS May 2024 medians for this metro.

Lead Social Media Manager

Typical lead band in Rochester

Example (illustrative)

Location: Rochester, NY
Typical pay range: $61,851–$82,375
Common on: Lever

Illustrative pay-band example. Not a live posting — figures derived from BLS OEWS May 2024 medians for this metro.

Mid Level Social Media Manager

Typical mid level band in Rochester

Example (illustrative)

Location: Rochester, NY
Typical pay range: $62,905–$87,435
Common on: Ashby

Illustrative pay-band example. Not a live posting — figures derived from BLS OEWS May 2024 medians for this metro.

Staff Social Media Manager

Typical staff band in Rochester

Example (illustrative)

Location: Rochester, NY
Typical pay range: $61,851–$87,435
Common on: iCIMS

Illustrative pay-band example. Not a live posting — figures derived from BLS OEWS May 2024 medians for this metro.

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Social Media Manager Career Ladder — Rochester Metro

Expected pay at each step, scaled to Rochester’s median. Your actual offer depends on employer, sub-specialty, and interview performance.

Entry Social Media Manager0–2 yrs$50,605
Mid Social Media Manager2–5 yrs$66,771
Senior Social Media Manager5–8 yrs$84,343
Staff Social Media Manager8–12 yrs$101,914
Lead Social Media Manager12+ yrs$119,486

Multipliers calibrated against BLS OEWS May 2024 occupational percentiles for 15-xxxx codes.

Employers in the Social Media Manager hiring market in Rochester

Apex Staffing
NexGen Group
TechCorp Solutions
Talent Bridge
Summit Enterprises

Representative large employers for this occupation industry. Jobeezy auto-applies when any qualifying opening posts at these or other employers on Greenhouse, Lever, Workday, Ashby, or iCIMS.

How employers in Rochester post Social Media Manager jobs

Employers in the Rochester metro typically post Social Media Manager roles through one of five applicant tracking systems. Pick the guide that matches where you’re applying:

Greenhouse apply guide · Lever apply guide · Workday apply guide · Ashby apply guide · iCIMS apply guide

What Rochester Employers Actually Ask Social Media Managers

Pulled from O*NET work-activities and real interview patterns for this occupation. Practice all four with Jobeezy’s InterviewRide drills.

Technical
Walk me through your day-to-day workflow in this role. How do you structure your time?
Evaluates time management, self-organization, and maturity in the role. Look for clear priorities and discipline.
Technical
What metrics do you use to measure your own performance in this position?
Tests ownership and accountability. Good answers connect personal output to team and business outcomes.
Technical
How do you stay current with changes in your field?
Learning agility signal. Regular reading, communities of practice, certifications, peer networks.
Technical
Describe the most complex project you've worked on in this field. What was your specific contribution?
Depth probe. Interviewers check scope, ownership, and technical or domain sophistication.

Social Media Manager in Rochester, NY — Common Questions

How much does a Social Media Manager earn in Rochester, NY?: Median $70,286/yr. 25th–75th percentile runs $51,751–$83,593. Source: BLS OEWS May 2024.
How many Social Media Manager jobs are there in Rochester?: BLS OEWS May 2024 reports approximately 30 Social Media Manager roles employed in the Rochester metro. Openings turn over regularly — Jobeezy watches Greenhouse, Lever, Workday, Ashby, and iCIMS for new postings here.
Which ATS platforms do Rochester employers use for Social Media Manager?: Greenhouse, Lever, Workday, Ashby, and iCIMS account for the vast majority. Jobeezy reads all five directly so you can apply in one tap.
Does Jobeezy apply to Social Media Manager jobs for me?: Yes. Jobeezy matches your profile to Social Media Manager openings in Rochester and submits on your behalf — no resume uploads, no repeat forms.

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