Business Card Product Director at 0101 The Huntington National Bank — Columbus, OH

Description

Summary:

The Business Card Product Director has leadership responsibility for business card portfolio management including analytical evaluation, strategy development, program execution, and profit optimization.

Duties & Responsibilities:

Leadership & Strategy Development:

• Lead the business credit card business, including the design and execution of product strategies to drive growth and profitability.
• Develop long-term strategic plans and set business targets, budgets, and KPIs for the portfolio and ensure that they are achieved.
• Align strategy and product roadmap with senior leadership with company-wide goals.

Product Development & Innovation:

• Oversee the development of new and innovative business credit card and expense management products, features, and benefits to meet evolving customer needs and drive profitability.
• Drive innovative solutions by researching emerging trends and customer behaviors, while ensuring alignment with the brand strategy.
• Work with design and tech teams to enhance customer experience and digital engagement for credit cardholders.

Customer Acquisition & Retention:

• Develop strategies for acquiring new customers while ensuring the retention of existing ones.
• Lead cross functional team of partners including Marketing, analytics, technology and credit risk to drive customer acquisition campaigns and promotions.
• Develop and manage acquisition strategies partnering with various sales teams in the organization and identify external partners to help drive new customers
• Establish loyalty programs and incentives that enhance customer engagement and satisfaction.
• Leverage customer data and insights to improve the value proposition and customer experience.

Risk & Compliance Management:

• Ensure that all credit card products comply with relevant regulatory requirements, internal policies, and industry standards.
• Develop and monitor risk management frameworks, including credit risk, fraud prevention, and operational risk for business credit card products.
• Monitor portfolio performance and adjust credit policies as necessary to mitigate risk and ensure a healthy portfolio.

Team Management:

• Lead and mentor a team of product managers and collaborate with cross functional group of partners including analysts, marketers, and risk managers.
• Foster a culture of high performance, collaboration, and innovation within the team.
• Manage team performance, career development, and training initiatives to build a high-functioning, motivated team.

Financial & Operational Performance:

• Oversee the financial performance of the business credit card portfolio, including revenue generation, cost management, and profitability.
• Monitor operational metrics such as customer acquisition costs, utilization rates, and charge-off rates to optimize performance.
• Report regularly to senior management on key performance indicators (KPIs), financial results, and strategic initiatives.

Partnership Management:

• Develop and manage relationships with key external partners, including payment networks, fintech companies, third-party vendors, and credit bureaus.
• Negotiate favorable terms with external partners to enhance product offerings and drive customer acquisition.
• Other duties as assigned.

Basic Qualifications:

• Bachelor’s degree with 10+ years of credit card related oversight and experience.
• Experience working with other 3rd party credit card partners.
• Demonstrated experience in product development, business case development, strategic planning, project management and tactical implementation

Preferred Qualifications:

• Master’s degree
• Experience with business credit card products and mobile banking apps.
• Familiarity with emerging trends in the fintech and payments industry.
• Knowledge of machine learning or AI applications in credit risk management.
• Strong leadership and team management skills.
• Excellent strategic thinking and decision-making abilities.
• Deep knowledge of business credit card products and financial services.
• Strong financial acumen and ability to drive profitability.
• Effective communication and stakeholder management skills.
• Ability to work in a fast-paced, high-pressure environment.
• Knowledge of regulatory requirements related to business credit, such as the CARD Act, Dodd-Frank, and CFPB guidelines.
• Proven experience in developing and managing financial products for business customers.
• Strong understanding of credit risk, financial analysis, and regulatory compliance in the credit card industry.
• Experience with product innovation, customer acquisition strategies, and digital transformation in the payments space.

Yes

Workplace Type:

Office

Our Approach to Office Workplace Type

Compensation Range:

$155,000 - $255,000 Annual Salary