Senior Demand Generation Manager, Workspace Security at Check Point Software Technologies — Miami, FL

• Lead demand generation programs including but not limited to content syndication, email marketing and nurtures, paid media, and webinars
• Design campaigns across corporate marketing, field marketing, product marketing, sales, and SDR teams to drive efficient and scalable integrated campaigns and demand programs to drive awareness, new lead generation, inbound meetings, and pipeline
• Collaborate with brand management, digital marketing, events, field marketing, and partner marketing teams on integrated campaigns to create great customer experiences
• Support development of new marketing content and messaging for marketing programs
• Partner closely with SDR organization to align on campaign calendar, capacity planning, sequences, MQL to meeting conversion rate optimization, and SDR feedback on lead and program quality
• Manage demand generation budget, vendor relationships, and continually source and experiment with new vendors
• Align reporting with marketing operations on campaign and program performance, conversion rates, forecasting, and landing pages

5-7 years of experience in demand generation in enterprise SaaS; cybersecurity experience is a plus but not required

• BA/BS in business or a quantitative discipline
• Exceptional knowledge of demand generation tactics including content syndication, digital marketing, email marketing, paid media, and webinars
• Experience building integrated campaigns and demand programs in partnership with corporate and product marketing teams
• Demonstrable experience partnering with sales and sales development leaders
• Good understanding of martech, Marketo, and Salesforce
• Significant experience partnering with channel, sales, and SDR teamsMust be eligible to work in country of residence without sponsorship now or in the future.

EOE M/F/Veterans/Disabled

The wage range for this position takes into consideration a variety of factors in determining your pay. We'll consider your location, experience, certifications, and other business and organizational needs. The wage disclosure has not been adjusted for applicable geographic differentials associated with the location at which this position may be filled. A reasonable estimate of the current base wage range for this role is $120,600 - $198,000. In addition to the base compensation, certain roles are eligible for additional compensation, including an annual bonus or sales incentive based on revenue or utilization, depending on the terms of the plan and the employee’s role. These awards are allocated based on individual performance. Benefits/perks listed here may vary depending on the nature of your employment with Check Point Software Technologies and the country/state where you work. US-based employees gain access to healthcare benefits, a 401(k) plan and company match, short-term and long-term disability coverage, basic life insurance, stock awards and an employee stock purchasing plan